Undergraduate Catalog

Broadcasting and Journalism

Chairperson: Dr. William Hoon
Office: Sallee Hall 306
Telephone: (309) 298-2888; Fax: (309) 298-2829
E-mail: WG-Hoon@wiu.edu
Website: wiu.edu/broadcasting

Program Offerings and Locations:

  • Bachelor of Arts in Broadcasting: Macomb
  • Bachelor of Arts in Journalism: Macomb
  • Minor in Broadcasting: Macomb
  • Minor in Journalism: Macomb
  • Minor in Sports Broadcasting: Macomb

Faculty: Crighton, Edsall, Evans, Hoon, Ingrassia, Moreno, Murray, Sadler, Simmons, Strother-Adams, Tang.

The Department of Broadcasting and Journalism offers a Bachelor of Arts in Broadcasting and a Bachelor of Arts in Journalism. Students in Broadcasting study curriculum designed to meet the challenges of media convergence by providing multi-platform production skills to students. Students operate an FM broadcast station, WIUS, and produce programming for wiutv3 using state-of-the-art high definition television facilities. They also examine the impact of history, law, and programming on broadcasting, cable, satellite, and social media operations. Graduates of the program enter various careers in television, radio, cable, satellite, and post-production operations including directing, producing, reporting, on-air talent programming, sales, advertising, sports, and post production. The Department of Broadcasting and Journalism also offers minors in Broadcasting, Journalism, and Sports Broadcasting.

GradTrac is available to Broadcasting and Journalism majors.See more information about GradTrac.

Honors Curriculum—Academically qualified students in this department are encouraged to complete an honors curriculum in University Honors, Departmental Honors, or General Honors. All Honors students must complete the one-hour honors colloquium (G H 299). General Honors includes General Honors coursework. Departmental Honors includes honors work in the major. University Honors combines Departmental and General Honors. For more information about honors curricula see the Centennial Honors College page of the catalog or visit the Centennial Honors College website at wiu.edu/Honors.

Integrated Baccalaureate and Master’s Degree Program—An integrated baccalaureate and master’s degree program is available for the Bachelor of Arts in Broadcasting (Sports Broadcasting emphasis): Master of Science in Sport Management. An integrated degree program provides the opportunity for outstanding undergraduates to earn both degrees in five years. Please refer to the Graduate Studies catalog for details about the integrated program.

Degree Programs

Bachelor of Arts—Broadcasting

All students seeking the Bachelor of Arts in Broadcasting must complete I, II, III, IV, and V below, and the foreign language/global issues requirement for the major#. The minimum semester hour requirement for the baccalaureate degree is 120 s.h.

  1. University General Education Curriculum: 43 s.h.
  2. Core Courses: 18 s.h.
    BC 100, 102, 141, 142, 247, 425†
  3. Directed Electives: 22–23 s.h.
    Select one of the three following emphases:
    1. News and Performance: 22–23 s.h.
      1. BC 200, 222, 310 OR 312, 315, 415, 419 OR 431
      2. One from BC 385, 386, 485, 486
      3. 3 s.h. of Broadcasting electives
    2. Production: 22 s.h.
      1. BC 302, 350 or 361, 385, 386, 402, 485, 486, 490
      2. 6 s.h. of Broadcasting electives
    3. Sports Broadcasting: 23 s.h.
      1. BC 136, 246, 256, 312, 326, 426
      2. 5 s.h. of Sports Broadcasting Practica electives
  4. Any Approved Minor: 16–20 s.h.
  5. Open Electives: 16–21 s.h.

#The foreign language/global issues graduation requirement may be fulfilled by successfully completing one of the following: 1) an intermediate foreign language requirement; 2) a Broadcasting (BC) global issues course; or 3) an approved Study Abroad program.

†BC 425 fulfills the Writing Instruction in the Disciplines (WID) graduation requirement.

Bachelor of Arts—Journalism

All students seeking the Bachelor of Arts in Journalism must complete I, II, and III below, and the foreign language/global issues requirement for the major#. The minimum semester hour requirement for the baccalaureate degree is 120 s.h.

  1. University General Education Curriculum: 43 s.h.
  2. Core Courses: 15 s.h.
    JOUR 121, 231, 232, 415, 417
  3. Other Requirements
    1. One Writing Instruction in the Disciplines (WID) course chosen from among:
      JOUR 330†, 340†, or 348†: 3 s.h.
    2. Journalism Electives: 18 s.h.
      In choosing Journalism Electives, students are encouraged to select courses that will allow them to develop expertise in one of the three available areas: advertising, news/editorial, or public relations. Included must be 6 s.h. of Journalism Electives at the 400 level.
    3. Any Minor: 16–20 s.h.
    4. Open Electives: 21–25 s.h.

#The foreign language/global issues graduation requirement may be fulfilled by successfully completing one of the following: 1) an intermediate foreign language requirement; 2) a General Education global issues course; 3) a Journalism (JOUR) global issues course; or 4) an approved Study Abroad program.

†JOUR 330 or JOUR 340 or JOUR 348 fulfills the Writing Instruction in the Disciplines (WID) graduation requirement.

Minors

Minor in Broadcasting: 18 s.h.
  1. BC 100 and 102; BC 141 or 142: 9 s.h.
  2. Choose one course from: BC 200, 350, 36: 13 s.h.
  3. Broadcasting Electives at the 300–400 level: 6 s.h.
Minor in Journalism: 18 s.h.
  1. JOUR 121, 231, 232: 9 s.h.
  2. 300- and 400-level Journalism courses, of which at least one is 400-level: 6 s.h.
  3. Additional Journalism coursework: 3 s.h.

Note: Ability to type is necessary in all Journalism courses.

Minor in Sports Broadcasting: 18 s.h.
  • BC 136, 246, 256, 312, 326, 426: 18 s.h.

Note: This minor is not open to students who are enrolled in the Sports Broadcasting emphasis of the Broadcasting major.

Course Descriptions

BROADCASTING (BC)

Applied Studies (Practica). (1 s.h./semester, repeatable to a maximum of 10 semesters) Instruction in and practical application of sports broadcasting announcing, production, or reporting techniques for various sports. Prerequisites: Written consent of instructor. Enrollment in upper division courses (300 level) requires a grade of C or better in the lower division prerequisite course (200 level) having the same title.

  • 201/301 Football Announcing
  • 203/303 Basketball Announcing
  • 204/304 Soccer Announcing
  • 205/305 Volleyball Announcing
  • 206/306 Baseball Announcing
  • 207/307 Softball Announcing
  • 208/308 Radio Sports Talk
  • 209/309 Board Operations for Sports
  • 211/311 Football Production
  • 213/313 Basketball Production
  • 214/314 Soccer Production
  • 216/316 Volleyball Production
  • 217/317 Baseball Production
  • 218/318 Softball Production
  • 219/319 Interactive Media Sports Production
  • 220/320 Sports Reporting

100 Introduction to Broadcasting. (3) Introduction to the historical, programming, physical, legal, social, and economic aspects of broadcasting and cable.

102 Introduction to Broadcast Research and Writing. (3) Course focuses on finding, researching, and presenting material for a variety of media, purposes, and audiences. Includes study of interviewing, writing, and copy editing skills and library use. Prerequisite: BC 100.

136 Sports, Media and Society. (3) A critical analysis of issues in sports media and the history of sports broadcasting in American culture. Examines the ethics, literature, racial and gender issues, and the business of sports broadcasting.

141 Audio Production I. (3) Introduction to audio production techniques, from simple voice and field recording to multitrack mixdown procedures. Content produced will be suitable for broadcast and internet distribution. Not open to students who have completed BC 250.

142 Video Production I. (3) Introduction to video production techniques including portable camera operation and techniques, and editing certification training on Final Cut Pro. Content produced will be suitable for broadcast and internet distribution. Not open to students who have completed BC 261.

200 Broadcast Reporting I. (3) Hands-on instruction in the gathering, writing, and presentation of news and information for television, radio, and online media. Prerequisite: BC 102.

210 Broadcast Media Technology and Design. (3) Introduction to audio and video technologies and basic design and production techniques. Course cannot be counted toward a major in Broadcasting.

222 Broadcast Performance. (3) Development of basic radio and television announcing skills. Prerequisite: BC 100. IAI: MC 918.

246 Broadcast Sports Writing. (3) Students learn the fundamentals of the broadcast sports writing process for the broadcast media. Includes an overview of the history of broadcast sports writing in American culture. Prerequisite: BC 136.

247 Introduction to Studio Production. (3) Introduction to studio-based, live and live-to-tape television production. Students acquire creative and technical skills and learn how to work as a production team. Course will prepare students for internships and careers in studio production. Prerequisite: BC 100, or permission of instructor.

256 Interactive Web Sportscasting. (3) Examination of and instruction in new media technologies to deliver sports media content. Emphasis on the interactive nature of the online experience as it changes traditional notions of presentation and distribution.

285 Broadcasting Practicum. (1, repeatable to 4) Opportunity for freshmen and sophomores to participate in live multimedia coverage of sporting events, to work at student radio station WIUS-FM, and to assist with Broadcasting Department video productions and other production and operation activities.

290 (Cross-listed with ENG 290) Introduction to Film. (3) (General Education/Humanities) Screening and discussion of films from around the world, introducing students to selected traditions, questions of social justice, and methods of interpretation (with laboratory). Not open to students with credit in ENG 290. IAI: F2 908.

302 Broadcast Research and Writing II. (3) Examination of story structure, dialogue writing, and character development techniques for broadcast content. Exploration of non-scripted and scripted broadcast writing methods. Prerequisites: BC 102, BC 141 with a grade of C or better, and BC 142 with a grade of C or better.

310 Advanced Broadcast Performance. (3) Continuation of BC 222. Students receive individual coaching on vocal delivery, performance for the camera and microphone, and the problems related to interpretation of various types of broadcast continuity. Prerequisites: BC 200 and 222.

312 Broadcast Sports Performance. (3) Students receive instruction on play-by-play announcing and on the preparation and extemporaneous discussion of player and team statistics and other appropriate sportsrelated information. Prerequisite: junior standing.

315 Broadcast News I. (3) Students report and shoot video for daily newscasts for campus television and radio outlets. Students are responsible for all stages of news and from identification to final editing of stories. Prerequisites: junior standing; BC 142 with a grade of C or better, BC 200.

323 Broadcasting and Society. (3) Traces the development of broadcasting as a major cultural form in the twentieth and twenty-first centuries through a critical review of historic and contemporary literature. BGS online writing course.

325 Comparative Broadcasting Systems. (3) (Global Issues) Classification and analysis of the structure of international broadcast systems. The role of media in developing nations, as well as CATV, public broadcasting, and satellite communication systems are discussed. BGS online writing course. Prerequisite: junior standing.

326 Sports Production I. (3, repeatable to 6) Theory and practice of remote radio and television sports production for volleyball, soccer, and baseball. Prerequisites: ENG 180 and 280.

328 Mass Media and Minorities. (3) (General Education/Multicultural Studies) Examination of relationships between minority groups and mass media. Reviews the portrayals of minorities in the electronic media and discusses effects on our society. BGS online writing course.

333 The Hollywood Studio System: Structure & Process. (3) Analysis of the American film industry, with an emphasis on the structure of the studio system. Comparison of the historical period with the current corporate structure of the industry. Prerequisite: ENG/ BC 290.

350 Audio Production II. (3) Selected topics of interest in audio production such as, but not limited to, radio/talk production, music program production, internet radio, and other emerging audio technologies. Prerequisites: BC 141 with a grade of C or better and BC 142 with a grade of C or better.

361 Video Production II. (3) Selected topics of interest in video production such as, but not limited to, corporate video, animation, documentary, and interactive video production. Prerequisites: BC 141 with a grade of C or better and BC 142 with a grade of C or better.

385 Production Practicum I. (1) Guided practicum in audio or video production. Student must apply for and be accepted into a specific practicum experience related to the operation of broadcast services or production of broadcast content. Prerequisites: BC 141 with a grade of C or better and BC 142 with a grade of C or better, or permission of instructor.

386 Production Practicum II. (1) Guided practicum in audio or video production. Student must apply for and be accepted into a specific practicum experience related to the operation of broadcast services or production of broadcast content. Prerequisites: BC 141 with a grade of C or better and BC 142 with a grade of C or better, or permission of instructor.

390 (Cross-listed with ENG 390) Film History. (3) This course is an historical survey that covers the international history of cinema from its origins to the present. It considers issues including the development of national film industries, national and international film movements, and the social history of film (with laboratory). Not open to students with credit in ENG 390. Prerequisite: ENG/BC 290 or consent of instructor.

394 (Cross-listed with ENG 394) Documentary Film and Video. (3) History of documentary film and video with focus on the documentary as a medium of communication, information, and interpretation (with laboratory). Not open to students with credit in ENG 394.

400 Senior Honors Thesis Research. (3) Bibliographic and other preliminary work in preparation for a senior honors thesis (see BC 401). Students will produce a final, graded project for this course. This course may not be taken concurrently with BC 401. Prerequisites: ENG 180 and 280; students must be in good standing in the Centennial Honors College and must be second-semester juniors or first-semester seniors major in Broadcasting.

401 Honors Thesis. (3) Students will write a senior honors thesis. This course may not be taken concurrently with BC 400. Prerequisites: BC 400; ENG 180 and 280; students must be in good standing in the Centennial Honors College and must be seniors major in Broadcasting.

402 Advanced Broadcast Writing. (3) Students will write longer and more complex screenplays. Students will see projects through from idea through revisions to completed scripts. Regular critiques of student writing. Prerequisite: BC 302 with a grade of C or better.

415 Broadcast News II. (3, repeatable to 6) Students produce newscasts for radio and television. Students will also act as assignment editors, photographers, and reporters, polishing skills learned in BC 315. Prerequisites: Senior standing; BC 315 with a grade of C or better.

418 Independent Research in Communication. (1–6, repeatable to 6) Individual reading or research under supervision of the faculty. Open to juniors and seniors who have demonstrated competence in broadcasting, communication, rhetoric, public address, or the speech-language-hearing sciences. Prerequisites: ENG 180 and 280; consent of instructor and department chairperson.

419 Online Writing, Design and Production. (3) Classroom instruction and supervised individual coaching in the gathering, writing, design, and multimedia presentation of news and information. Students synthesize material from other Broadcasting classes and generate original material. Prerequisites: Senior standing; BC 415.

420 Television Graphics. (3) Students design computer graphics and animation. Projects include news anchor boxes, graphic backgrounds, and animated feature introductions. Prerequisites: BC 141 with a grade of C or better and BC 142 with a grade of C or better, or permission of instructor; ENG 180 and 280.

425 Broadcast/Cable Law and Ethics. (3) Laws covering the broadcast/cable industry in America from the Communication Act of 1934 to the present. Ethical considerations faced by broadcasters and cablecasters. Writing Instruction in the Disciplines (WID) course. Prerequisite: Senior standing or permission of instructor.

426 Sports Production II. (3, repeatable to 6) Theory and practice of remote radio and television sports production for football, basketball, softball, and baseball. Students produce and direct coverage of sporting events. Prerequisite: BC 326.

429 Broadcast Internship. (3) Senior practicum at a selected professional broadcast production center for a semester. In addition to a prescribed work schedule, the intern must submit regular station activity reports. Prerequisites: BC 315 or 350 or 326; ENG 180 and 280; permission of internship coordinator; 2.50 GPA. Graded S/U only.

430 Multimedia Design for Mass Media. (3) A study of the theory and practical application of multimediabased journalism using digitized video, audio, text, computer graphics, and interactivity. Emphasis on broadcast communication and communication design principles using software for composing multimedia portfolios. Prerequisites: BC 315 or 350 or 326; ENG 180 and 280; or permission of instructor. An understanding of Adobe PhotoShop recommended.

431 Special News/Sports Projects. (3) Classroom instruction and supervised individual coaching in the gathering and writing of news documentaries and sports programming. Prerequisites: Senior standing; BC 315.

480 Special Topics in Media Communications. (3, repeatable for different subtitles to 6) This course deals with selected topics of interest in broadcasting and media communication such as but not limited to radio, television, and film criticism, broadcast history, mass communication theory and effects, and popular culture. Prerequisites: BC 100, BC 141 with a grade of C or better, and BC 142 with a grade of C or better; ENG 180 and 280.

485 Production Practicum III. (1) Guided practicum in audio or video production. Student must apply for and be accepted into a specific practicum experience related to the operation of broadcast services or production of broadcast content. Prerequisites: BC 141 with a grade of C or better and BC 142 with a grade of C or better; or permission of instructor.

486 Production Practicum IV. (1) Guided practicum in audio or video production. Student must apply for and be accepted into a specific practicum experience related to the operation of broadcast services for production of broadcast content. Prerequisites: BC 141 with a grade of C or better and BC 142 with a grade of C or better; or permission of instructor.

490 Senior Workshop in Production. (3) Capstone course in which Production emphasis majors create their own audio or video programs using journalistic, art, and entertainment forms found in news, drama, narration, and comedy. Students may perform published work or write their own. Prerequisites: Senior standing; BC 350 or 361.

494 (Cross-listed with ENG 494 and WS 494) Women and Film/Television. (3) An overview of women in film and television that considers the onscreen images of women as well as the positions of women working behind the scenes (with laboratory). Not open to students with credit for ENG 494 or WS 494. Prerequisites: ENG 180 and 280.

496 (Cross-listed with ENG 496) Topics in Film. (3) Study of major subjects and themes in film. Topics vary but may include intensive study of directors such as Alfred Hitchcock and Federico Fellini, or artistic movements such as Italian Neorealism, French New- Wave, Contemporary Spanish Cinema, or Russian Formalism. Not open to students with credit in ENG 496. Prerequisites: ENG/BC 290, ENG/BC 390, and 6 s.h. in approved film minor electives, or permission of instructor.

499 Field Work in Broadcasting. (3) Supervised applied experience in a sports organization or news broadcasting organization. Prerequisites: BC 315 or 350 or 426; ENG 180 and 280; or permission of instructor.

JOURNALISM (JOUR)

100 News/Media Literacy. (3) Survey of the news and examination of ways that content and form affect people’s judgments, beliefs, and attitudes about news and entertainment and views of public policies, violence, consumerism, sex, class, gender, race, age, appearance, sexual orientation, and culture. Open to all students.

121 Introduction to Mass Communications. (3) How the mass media are organized and how they function in modern society; their technological basis, economic and political foundations, and social implications. Open to all students. IAI: MC 911.

231 Reporting for the Mass Media I. (3) Laboratory in news gathering, news writing, and news judgment. IAI: MC 919.

232 Reporting for Mass Media II. (3) Practice in news writing and reporting with emphasis on accuracy, gracefulness, and succinctness. Practice in leadselection and news judgment. Prerequisites: JOUR 231 or consent of instructor.

305 Reviewing and Criticism. (3) Practice in reviewing books, plays, films, concerts, radio-television programs, and exhibits. Prerequisites: JOUR 121, 231, and 232, or consent of instructor.

306 Editorials. (3) Practice in writing editorials and columns with an emphasis on calling for action, taking a position, analyzing events, and supporting assertions with research. Prerequisites: JOUR 121, 231, and 232, or consent of instructor.

328 Editing. (3) Functions, responsibilities, and techniques of news editing; evaluation and processing of news; practice in copy editing, headline writing, picture editing, and page makeup and rewrite. Prerequisites: JOUR 121, 231, and 232, or consent of instructor.

329 Fundamentals of Public Relations. (3) Principles, methods, and activities used by individuals, corporations, governmental bodies, and organizations to promote a favorable relationship with their publics. Open to non-majors.

330 Magazine and Feature Writing. (3) Practice in writing and placing fact-based articles for generalinterest and specialized magazines, and for newspapers. Writing Instruction in the Disciplines (WID) course. Prerequisites: JOUR 121, 231, and 232, or consent of instructor.

331 Advertising Principles and Practice. (3) Advertising fundamentals; economic and social issues; research needs; and creative and production practices of advertising agencies. Open to non-majors.

332 Sports Writing. (3) Development of reporting skills needed to cover traditional and new sports; development of critical thinking to clarify rules, regulations, and problems in sports. Prerequisites: JOUR 121, 231, and 232; or consent of instructor.

333 Specialized Press. (3) Makeup, illustration, copy preparation, advertising, and editorial policies of newsletters and other organizational publications. Prerequisites: JOUR 121, 231, and 232, or consent of instructor.

334 Public Affairs and Beat Reporting. (3) Practice in reporting various news beats, including government, business, environment, religion, education, health, seniors, transportation, agriculture, and sciencetechnology. Prerequisites: JOUR 121, 231, and 232, or consent of instructor.

335 Photojournalism. (3) Digital photojournalism: the production of news and feature page photographs as singles, spreads, stories, and essays. Prerequisite: JOUR 231 or consent of instructor.

336 Public Relations Strategy and Campaigns. (3) Analysis of public relations problems and procedures; practice in applying social science principles and research techniques to solve public relations problems; preparing public relations materials. Prerequisites: JOUR 121 and 329, or consent of instructor.

340 Public Relations Writing: Techniques and Style. (3) Techniques of public relations writing for print and broadcast media, and for special audiences; public relations research; legal considerations. Writing Instruction in the Disciplines (WID) course. Prerequisite: JOUR 121 or consent of instructor.

343 Creative Strategy in Advertising. (3) Techniques and strategies used to create advertising including those related to design, graphics, makeup, and production. Prerequisites: JOUR 121 and 331, or consent of instructor.

344 Advertising Media Planning. (3) Analysis of the various advertising media in terms of markets served, client needs, media interactions, and message factors considered in the planning and selection of media. Prerequisites: JOUR 121 and 331, or consent of instructor.

348 Advertising Copy and Layout. (3) Principles and practice of writing advertising copy for mass media; using technology to prepare layouts; portfolio development. Writing Instruction in the Disciplines (WID) course. Prerequisites: JOUR 121 and 331, or consent of instructor.

400 Topics in Journalism. (3, repeatable for different topics) Discussion, research, and creation of content about special topics related to gathering, packaging, and presenting nonfiction material to an audience in various media, and how audiences receive and respond to the communication. Prerequisites: JOUR 121, 231, 232.

404 Field Work in Journalism. (1–12, repeatable to 12) Credit for internships at newspapers, magazines or other publications, or in advertising or public relations offices. By arrangement. See department chair or Journalism coordinator. No more than 6 s.h. can be used in the Journalism major, and no more than 3 s.h. of that can count toward the 400-level elective requirement. Prerequisite: junior or senior standing.

410 International Communication and the Foreign Press. (3) (Global Issues) Comparative study of journalism practices and of the mass media in representative countries; factors that determine the international flow of news. Open to non-majors. Prerequisite: junior or senior standing.

412 Problems in Contemporary Mass Communication. (3) Research into current social, economic, political, and professional problems affecting the mass media. Open to non-majors. Prerequisite: junior or senior standing.

414 Ethics in Journalism. (3) Explore ethical problems of media industries (including news, public relations, and advertising) and methods of resolution, including study of moral theories and application of case study techniques. Prerequisite: JOUR 121 or consent of instructor.

415 Mass Communications Research Methods. (3) Introduction to questionnaire construction, sampling, research design, and statistical methods used in mass communications research including those in advertising and public relations. Open to non-majors. Prerequisite: junior or senior standing.

417 Law of Mass Communications. (3) Study of legal rights of and constraints on mass media; prior restraint, publicity control, source protection, libel, privacy invasion, and other relevant legal issues. Open to nonmajors. Prerequisite: junior or senior standing.

425 Directed Study. (1–6, repeatable to 6) Opportunity for promising students of Journalism to pursue Journalism and mass communications material in depth. By arrangement. See department chair or Journalism coordinator. Prerequisite: junior or senior standing.

427 History of Mass Communications. (3) History of journalism and the mass media in the context of political, social, and economic change with an emphasis on press freedom and responsibility. Open to nonmajors. Prerequisite: junior or senior standing.

428 The Press and Popular Culture. (3) Study of how the press and journalism have been viewed in popular culture, and of how changes in social climate and in journalists’ activities over the past century have affected these views. Open to non-majors. Prerequisite: junior or senior standing.

436 International Public Relations. (3) (Global Issues) Comparative study of the nature, scope, and practice of international public relations for businesses, trade associations, nonprofit organizations, and educational and governmental institutions. Global and intercultural aspects of public relations will be emphasized. Open to non-majors. Prerequisite: JOUR 329 or consent of instructor.

440 Digital Media Skills for Journalists and Public Relations Practitioners. (3) The course will enhance digital media skills such as social media tools, multiplatform storytelling, and data visualization so students know how to generate and deliver news stories to web-based audiences. Prerequisite: JOUR 232 or consent of instructor.