Visual Identity & Licensing Standards in Print Applications

Table of Contents

The University Signature (Sherman Tower Logo)

The signature (logo) is the keystone to University’s visual identity. This singular graphic element is comprised of two components - - the University mark, which is the stylized Sherman Hall tower; and the capital-letter presentation of the University’s full name in Adobe Perpetua font. Color, typography and reproduction specifications are to be followed in all signature applications.

Web logo.