Western Illinois University's athletics logos include the Western Illinois Marine-style logo, Western Illinois sweep, full-body Rocky mascot, Rocky head, and stylized typography. Athletics logos exist as the trademark property of Western Illinois University and the trademark (™) designation must always appear. The Western Illinois Rocky head sweep may be used by departments; however, designs must be approved by University Marketing.
The logos may be printed only in University purple (Pantone 2607), University gold (Pantone 116), and white or in black on non-color pieces. Rocky’s teeth and the whites of his eyes must be white.
The primary logo is the "Western Illinois" sweep with Marine-style logo, Rocky head, and "LEATHERNECKS."
Use of the Marine-style logo without the Western Illinois Sweep is only allowed when express permission is granted by Intercollegiate Athletics and/or University Marketing. Do not replace the Marine-style logo with another graphic.
The secondary logo is the "Western Illinois" sweep with Rocky head and "LEATHERNECKS."
Do not use the sweep without the Rocky head. Do not replace the Rocky head with another graphic.
Additional Acceptable Uses for Both Primary and Secondary Logos
"LEATHERNECKS" may be replaced with a sport, department, or organization name (preferably in a single line of text).