University News

Freed: Director of Undergrad Admissions and Enrollment Services

May 22, 2019

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MACOMB/MOLINE, IL -- Douglas Freed, former director of the Transfer Student Success Center at Wayne State University in Detroit, MI, has been named Western Illinois University Director of Undergraduate Admissions and Enrollment Services, effective June 10.

Freed served as the director of the Transfer Student Success Center at Wayne State University from 2015-2018. In that role, he increased applications, admission and yield of new community college transfers, serving as the center's first director, and progressed Wayne State as the number one transfer destination for Michigan community college transfers. Freed also created and implemented a transfer recruitment plan, and developed new markets.

"We welcome Doug to the Division of Student Services and to our Western Illinois University family," Vice President for Student Services Ron Williams said. "Doug's many years of experience in admissions and enrollment management will continue to move Western forward. His knowledge and background in recruitment, as well as advertising and marketing, will serve the University well as we work to meet – and exceed - our enrollment and retention goals."

Previously, he was the dean of enrollment management at Delta College, University Center, MI from 2013-2015, in which he implemented a strategic enrollment management plan which resulted in exceeding the enrollment goal. Freed has also been the director of admissions, recruitment and enrollment development (2012-2013) and director of enrollment development (2002-2012) at Henry Ford Community College, Dearborn, MI. He also served as director of advertising and marketing (1998-2002), marketing coordinator (1993-1998), assistant director of admissions (1989-1993) and admissions counselor (1986-1989) at Wayne State University.

"I'm honored to serve as the director of Undergraduate Admissions at Western Illinois University, and continue the strong legacy of student success at WIU," Freed said. "I look forward to supporting our strong relationships with high schools and community college partners, engaging more students on both the Macomb and Moline campuses and collaborating internally to provide the best experiences for our students."

Freed earned his master's degree in public relations and organizational communication from Wayne State and his bachelor's degree in political science from the University of Michigan-Dearborn.

Posted By: WIU News (
Office of University Relations