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The "Fuel Point W" initiative features WIU-themed gas pumps at the Macomb Hy-Vee gas station. One cent for each gallon pumped will be donated to the WIU Veterans Resource Center.
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'Fuel Point W' Campaign Continues

July 1, 2026

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MACOMB, IL - - The Western Illinois University Foundation and Hy-Vee are extending their "Fuel Point W" campaign through the end of September.

For the past year, the Hy-Vee gas station on E. Jackson St. in Macomb has featured two WIU-themed pumps. One cent for each gallon sold from those pumps, No. 1 and No. 10, is being donated to the Veterans Resource Center.

"We're proud to continue our partnership with Hy-Vee and the community in support of the Veterans Resource Center at Western Illinois University," WIU Director of Annual Giving Tim Hallinan said. "The success of Fuel Point W has shown how small, everyday actions can make a meaningful difference for our veteran and military-affiliated students, and we're excited to continue building on that momentum through September."

The "Fuel Point W" campaign began on July 1, 2025 and will continue through Wednesday, Sept. 30.

To learn more about the WIU Veterans Resource Center, visit wiu.edu/student_success/veterans.

Posted By: University Communications (U-Communications@wiu.edu)
Office of University Communications & Marketing